Radisson Hotel Group has said its innovative Book It Easy platform customised to create seamless and innovative real-time, self service online booking platform for meetings and conferences would assist with quicker turnaround for  companies and businesses that want to book its facilities. Radisson’s Book It Easy is a strategic digital platform that gives its clientele   innovative real-time, self-service online booking platform for meetings and events. The group says its new innovation,Book It Easy  is now available across all key conference hotels in EMEA.

Speaking on the Nigerian market,  on the new platform, the group’s Director of Sales, Africa, Vickie Muyanga believes    said the innovation will help the MICE industry.  According to her,  it will positively impact on  thre group’s hotels. She said: “The current trends we’re seeing in MICE bookings are continuous shortened booking windows and last-minute bookings. Considering the time difference from key feeder markets, the Book It Easy tool will most certainly assist in quicker turnarounds, especially after hours and weekends etc.”

“Cost containment continues to be a key focus area for most companies post pandemic, therefore the 3D Imagery / 360 view and the possibility to test different set ups will be a significant win for bookers in cases where they are not able to travel for physical site inspections due to cost or Lagos traffic, thus saving time and money. Interbank transfer system in Nigeria can also be quite a challenge and confirmation of payments do not usually arrive on time, forcing some to pay twice until the untracked payment is traced. Therefore, having a more reliable online based payment system is another benefit provided by the tool.”

In response to the rapidly changing meetings and events landscape for which meeting organizers need to book meetings and events ever more swiftly, Radisson Hotel Group’s Book It Easy platform allows planners to organize events seamlessly by simplifying the venue sourcing and booking process online. Planners can simply enter their event details, check real-time availability of meeting spaces, view the room options with ground-breaking 360 technology, book their preferred venue, and receive instant booking confirmation.

The functionalities of this new innovation include:

24/7 real-time availability of meeting spaces;         360-degree views of rooms; best available rate guaranteed and transparent pricing;

custom-made packages, including AV equipment or additional amenities; easy and secure online payment.

Still speaking on the new innovation,the group’s  Global President and Chief Operations Officer,Chema Basterreche said:    “We are incredibly proud to have launched our Book It Easy tool successfully across key hotels in our EMEA portfolio over the last 12 months.

“ Radisson Hotel Group has a strong reputation for delivering world-class meetings and events facilities, and we are now making the booking process even easier. We conducted extensive research with our valued meetings and events partners to create this new platform and to ensure it includes all the technology and information required for a seamless, real value, and real time experience.”

The tool is fully compatible with the Group’s unified technology platform to allow for real-time availability and transparent pricing based on event requirements throughout the booking process. Built with a microservices architecture, the tool provides a swift and seamless user experience and scalability, backed by rigorous privacy and security testing.